Newstrends does not require you to create an account or submit personal details to read our content. We collect information in two ways:

• Information you give us. If you email us (for example, a correction or enquiry), we receive your email address and whatever you choose to include.
• Information collected automatically. Like most websites, our servers and service providers may log standard technical data such as your device type, browser, approximate location (from your IP address), referring pages, and how you interact with the site. This is used to operate, secure, and improve the service.

We and our partners use cookies and similar technologies to run the site, remember preferences, understand usage, and—where enabled—serve advertising. You can control or delete cookies through your browser settings. Blocking some cookies may affect how parts of the site work.

We may display advertising through third-party vendors, including Google. These vendors use cookies to serve ads based on your prior visits to this and other websites.

• Google, as a third-party vendor, uses cookies (including the Google advertising cookie) to serve ads on this site.
• Google's use of advertising cookies enables it and its partners to serve ads based on your visit to this site and/or other sites on the internet.
• You may opt out of personalised advertising through Google Ads Settings. You can also opt out of a third-party vendor's use of cookies at aboutads.info/choices.

For more information about how Google uses data from sites that use its services, see Google's privacy & terms.

We may use analytics services to understand aggregate, non-identifying trends such as which stories are popular and how visitors navigate the site. This helps us improve our coverage.

We use the information described above to:

• operate, maintain, and secure the website;
• understand and improve how our content performs;
• respond to messages you send us; and
• display and measure advertising where enabled.

We do not sell your personal information. We share limited data only with the service providers that help us run the site (such as hosting, analytics, and advertising partners), and where required by law.

Depending on where you live, you may have rights to access, correct, or delete personal information we hold about you. South African visitors have rights under the Protection of Personal Information Act (POPIA). To make a request, contact us using the details below.

The site is intended for a general audience and is not directed at children under 13. We do not knowingly collect personal information from children.

We may update this policy from time to time. When we do, we will revise the “last updated” date at the top of this page.

If you have questions about this policy or your information, email us at editorial@newstrends.co.za.